Cindy Todd | Tennessee Aquarium

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00:15:55

October 17th, 2019

15 mins 55 secs

Season 1

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About this Episode

Wherein Cindy Todd joins the Best Behavior Creative Club to chat about all the ins-and-outs and the behind-the-scenes events that unfold on a daily basis when running one of the United States most popular Aquariums. We hit on marketing efforts such as social media and influencers, as well as talk about educating the general public on important freshwater conservation efforts right here in Tennessee and beyond.

Cindy Todd is Vice President of the Tennessee Aquarium

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About the Tennessee Aquarium:
The mission of the Tennessee Aquarium is to connect people with nature and empower them to make informed decisions about water and wildlife. ince opening its doors in 1992, the Tennessee Aquarium has played a crucial role in Chattanooga’s economic development efforts and has become a nationally acclaimed attraction. A recent analysis by the University of Tennessee Center for Sustainable Business and Development reveals how our nonprofit organization leads the way to a future that is economically, educationally and environmentally sound. We continue to be a driver for Chattanooga’s growth, contributing annually $115 million in economic impact. We attract more than 750,000 visitors to our facility, many of whom bring to our city out-of-town dollars that local businesses may not otherwise earn. Our activities support a robust tax base that support essential services in our community, like funding for roads and schools. And the multiplier effect of our Aquarium operations support 1,297 jobs across our community.

Best Behavior Creative Club I The Stories Behind Tennessee Tourism. A Designsensory Original Production.

This is a podcast for the people that make things, and make things happen. Our host and creative director, Chris McAdoo, takes you behind the scenes with experts in creativity, business, technology, and marketing. Together we'll uncover what it takes to drive engagement, grow a brand, pursue a passion, and nourish a creative life.

This edition of the podcast was recorded live at the Music City Center in Nashville, TN, where we spoke with over twenty industry leaders across the state of Tennessee Tourism. Best Behavior Creative Club is the first of many original productions for Designsensory, positioned to act as a catalyst for additional original podcasts, limited series, and various other forms of content. Designsensory is a full-service research, branding, advertising and digital firm based in Knoxville, TN and known all over the world. Visit our site to learn more or drop us a line.